Bootcamp: LinkedIn Marketing for Freelance Writers

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Syllabus

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Module 1 Create a Magnetic LinkedIn Profile

LinkedIn success begins with an optimized profile that attracts your ideal client. Learn how to make your profile scream, "I am your ideal writer!"

Unit 1 Kickoff recording: How to find freelance writing jobs in 2020
Unit 2 Video training: Profile basics for newbies
Unit 3 Video training: Profile basics for working freelance writers
Unit 4 BONUS VIDEO: Adding a "proof bar" to your header
Unit 5 Video training: Creating complex taglines
Unit 6 Video training: Adding clips to your profile
Unit 7 Video training: Getting recommendations on LinkedIn
Unit 8 BONUS VIDEO: How to use the "providing services" section on your profile
Unit 9 BONUS HANDOUT: 18 Free resources for Finding Better Freelance Writing Clients
Unit 10 BONUS HANDOUT: LinkedIn Profile Mastery
Unit 11 BONUS HANDOUT: Free Resources for Editing Photos and Images
Unit 12 Module 1 homework
Unit 13 Live Q&A: Thursday, July 9, 2020 — 11 a.m. Pacific/2 p.m. Eastern
Unit 14 LinkedIn Profile video reviews: Week 1

Module 2 Build Your Connections and Use InMail

Multiple approaches for rapidly building a large network — and asking them for help the right way.

Unit 1 Video training: How to build your connections
Unit 2 Video training: Connection invite messages
Unit 3 Video training: How to ask for referrals
Unit 4 Video training: LinkedIn etiquette
Unit 5 BONUS HANDOUT: How to get 1000's of LinkedIn connections
Unit 6 BONUS HANDOUT: LinkedIn Connection Invite Scripts
Unit 7 BONUS HANDOUT: LinkedIn Referral Scripts
Unit 8 Module 2 homework
Unit 9 Live Q&A: Thursday, July 16, 2020 — 11 a.m. Pacific/2 p.m. Eastern
Unit 10 LinkedIn Profile video reviews: Week 2