May Bootcamp: Email Copywriting That WOWs Clients

Steve Slaunwhite

Steve Slaunwhite is a Canadian marketing strategist, speaker and author of books, including on the topics of marketing, copywriting, and small business success. He is the co-founder of International Freelancers Day.

May 5: The Basics of Email Marketing Live Q&A

May 12: Preparing for Assignments Live Q&A

May 19: Writing Emails That WOW Live Q&A

May 27: How to Get Email Copywriting Gigs Live Q&A

June 9: Den Success Stories

June 23: Writing Newsletters for Yourself or a Client

Michael Katz

An award-winning humorist and former corporate marketer, Blue Penguin founder and Chief Penguin, Michael Katz, specializes in developing email newsletters for professional service firms.

Since launching Blue Penguin in 2000, Michael has been quoted in The Wall Street Journal, The New York Times, Business Week Online, Bloomberg TV,, The Boston Globe, and other national and local media.

He is the author of three books, and has published over 350 issues of “The Likeable Expert Gazette,” a twice-monthly email newsletter and podcast with 6,500 passionate subscribers in over 40 countries around the world.

Michael has an MBA from Boston University and a BA in Psychology from McGill University in Montreal. He also has a second degree black belt in karate, a first degree black belt in parenting (three children), and is a past winner of the New England Press Association award for “Best Humor Columnist.”

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